Online-shopping host Shopify (SHOP) – Get Report posted record Black Friday global sales of $2.4 billion as concern about the coronavirus pandemic had vast numbers of consumers choosing e-commerce over brick-and-mortar shopping.
Shares of the Ottawa commerce platform at last check rose 1% to $1,045.12.
The company said that from the start of Black Friday in New Zealand through the end of Black Friday in California, Shopify-powered businesses saw a 75% increase in sales from Black Friday in 2019.
New York, London, and Los Angeles were the top-selling cities worldwide on Black Friday, Shopify said. Top-selling countries included the U.S., U.K., and Canada.
By 8 a.m. Monday U.S. Eastern, merchants on Shopify collectively had crossed $1 billion in sales.
Top product categories globally during Black Friday were apparel and accessories, followed by health and beauty and home and garden.
Sales on Black Friday were made two-thirds (67%)