Dunkin’ had the internet divided on Wednesday when it released the Sugarplum Macchiato for the month of December.
The new drink, which can be served hot or iced, combines espresso, milk, and sugarplum flavors that are made up of blueberries, raspberries, blackberries, and plums accented with vanilla and rounded out with a sugary finish.
“Our Sugarplum Macchiato is a colorful twist on a well-known, but perhaps mysterious-tasting, flavor of holiday lore,” Jill Nelson, vice president, marketing strategy at Dunkin’ said in a statement. “It’s the perfect complement to our fan-favorite holiday latte lineup and brings even more delicious cheer to the Dunkin’ menu.”
The Sugarplum Macchiato was made for social media with its color-changing appearance. As of Wednesday afternoon, a TikTok video showing the drink’s purple-layering had amassed 45,500 likes, while a post on Instagram had over 111,500 views.
Introducing the newest TikTok made you buy it: Dunkin’ Sugarplum