NBCUniversal’s On-Demand Reality Service Hayu Bows in Germany, Austria

NBCUniversal International’s all-reality, on-demand subscription video-on-demand service Hayu has launched in Germany and Austria.

The service is available on Amazon Prime Video Channels via the Prime Video app on mobiles, tablets, living room and web platforms. It is currently priced at €4.86 ($5.76) monthly, with a 14-day free trial, with a slight increase to €4.99 ($5.92) from January.

Content available on Hayu includes “Keeping Up With the Kardashians” and its spin-offs, along with “The Real Housewives,” “Million Dollar Listing” and “Below Deck” franchises.

The channel’s range of unscripted sub-genres includes Home and Design, Dating, Cooking, Crime, and Fashion. The majority of U.S. shows are available on Hayu the same day as their U.S. broadcast. Shows and episodes are also downloadable to watch on the go.

Hendrik McDermott, managing director, Hayu, said: “Already the premiere destination for must-watch reality TV in 14 markets, Hayu is expanding its footprint and building on

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